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    Pointer Strategy

    GTM Talent & Enablement - Built by Operators

    Hire Your Go-to-Market Team.

    You Only Pay While They Perform.

    Expert operator-led vetting, 12 months of enablement, and a payment model that means we only win when you do.

    Trusted by 80+ SaaS and tech companies across ANZ

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    Codecom
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    TAG Digital
    Firmable
    Q Agency
    ShiftCare
    Pushfar
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    Case StudyUpstream
    Ideally
    RoboBAI
    Stockinstore
    Compass Education
    Hashout
    The Big Smoke
    Proptech Labs
    Flux
    Asseti
    Salesroom
    Infinity22
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    WP Creative
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    Taste Studios
    Ten Club
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    Centrix Solutions
    ResVu
    Darzin
    1Breadcrumb
    CurveTomorrow
    OxygenIT
    TEAM Software
    Iotasol
    Megabus
    Loop Logics
    The Untapped Space
    Locomote
    EPP
    WebJet
    Beam
    Circle In
    UXArmy
    St Trinity
    Risk 2 Solution
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    Blufire
    M-Files

    The GTM Hiring Problem Nobody Talks About

    Revenue leaders are stuck between two bad options: pay a recruiter $24K for a coin flip, or burn months doing it internally

    0%

    of AU senior managers have made a bad hire

    0.0×

    annual salary - total damage of a failed hire

    0%

    say the impact of bad hires is worse than ever

    0 weeks

    before you even realise you hired wrong

    This isn't a hiring problem. It's a model problem. Recruiters aren't incentivised to get it right - they're incentivised to get it done. And when it fails, they keep the money and offer you a "free replacement search" from the same people who got it wrong.

    One Partner. Three Advantages. Zero Upfront Risk.

    We rebuilt GTM hiring from the ground up: operator-led vetting, ongoing enablement, and a payment model that keeps us accountable long after day one.

    Experts

    Your Candidates Are Vetted by People Who've Done the Job

    Every candidate is assessed by practitioners who've actually carried quota, run campaigns, managed accounts, and built pipeline. Not keyword matchers who placed a java developer last week. We know what good looks like because we've sat in the seat and led revenue teams.

    Ricky PearlCameron MorganLuke MarshallHugo BieberIlana GoldmanNathan Clark

    Across sales, marketing, CS, partnerships, pre-sales, Revenue Enablement and RevOps.

    Meet Our Operators
    Enablement

    Placement Without Enablement Is Just Abandonment

    Every hire gets access to 12 months of world class training and mentorship. Enablement that's loved by revenue leaders and individual contributors alike. Live sessions, role-specific pathways, mentoring, quarterly planning tied to your KPIs. We don't drop your hire at the door. We make sure they hit quota fast.

    101 certifications · 7 GTM role pathways · Mentoring · Book club · Community

    Explore the Academy
    Aligned

    1.5% Monthly. If They Leave, You Stop Paying.

    No upfront fees. No retainers. No "non-refundable placement fees." You pay 1.5% of salary monthly for 12 months. If the hire doesn't work out at month 4, you've paid a fraction of what a traditional agency charged, and billing stops immediately. That's not a payment plan. It's a performance contract.

    $0 upfront · Billing stops if they leave/fired · performance based pay

    See the Full Comparison

    Side by Side: The Old Model vs. Pointer

    Every row is a reason the traditional model is broken.
    FeatureTraditional AgencyPointer
    Fee structure15-25% upfront, non-refundable1.5% monthly for 12 months
    If hire fails at month 4You've paid $24K. Get a "free" replacement search.You've paid ~$7,200. Billing stops. $16,800 saved.
    Who vets candidatesCareer recruiters scanning CVs and keywordsOperators who've actually held the role
    Training includedNone. Zero. They disappear on day one.12 months. Massive enablement program included
    Post-placement supportA phone call if you're lucky101 certifications, coaching, mentoring, community, quarterly PD planning
    Roles coveredUsually just salesFull GTM: Sales, Marketing, CS, Partnerships, Pre-Sales, RevOps
    Risk alignmentThey profit whether you win or loseWe only earn while your hire performs
    IncentiveSpeed to invoiceLong-term success of the hire

    Based on a $120,000 base salary. Traditional fee at 18%

    Built for the Entire Go-to-Market Team

    Whether you're hiring your first SDR or scaling a 60-person revenue org, we recruit, train, and enable across every GTM function.

    The Performance Advantage

    The Model Pays for Itself. Pick a Lens.

    The real cost of a hire isn't the fee. It's the months of underperformance while they ramp. See the numbers from three angles.

    Faster to Quota. Faster to Revenue.

    Hiring is the starting line, not the finish. The real cost of a new GTM hire isn't the recruitment fee - it's the 4-7 months of underperformance while they ramp without support.

    Because we're practitioners, we handle pre-boarding, onboarding enablement, and ongoing coaching. We don't just find the person - we equip them to perform.

    • Specialist scoping - we define what "great" looks like because we've done the role
    • Pre-boarding - your hire is prepared before day one
    • 12 months of enablement - we stay embedded to ensure they produce revenue

    Months to Full Productivity

    02468TraditionalHirePointerHire6.5 mo3.8 mo

    Based on industry averages for mid-senior GTM roles with and without structured enablement programs. Sources: CSO Insights, SBI Growth.

    From First Call to First Quota

    Four steps. No upfront fees. No guesswork.

    01

    Discovery

    We learn your GTM motion, team structure, culture, and exactly what "great" looks like in this role. No generic job specs. We scope from experience.

    02

    Operator-Led Search

    Our practitioners, people who've actually done the job, source, screen, and vet candidates from our network. No keyword matching. No CV flinging.

    03

    Placement + Enablement Begins

    Your hire starts. So does their 12-month enablement program: live training, 1:1 coaching, mentoring, and quarterly planning tied to your KPIs.

    04

    Perform or We Don't Get Paid

    Monthly billing begins at 1.5% of salary. If the hire leaves or doesn't work out, billing stops immediately. No arguments. No invoices. No "replacement search" runaround.

    Don't Take Our Word for It.

    100+ verified reviews. Real names. Real titles. Real companies. When was the last time a recruiter published their reviews?

    Our new hires break records. Shorten ramp times. Elevate the business to a new level. Pointer has cracked the code. The best people, the best fit and the best support.

    Luke Williams

    VP Sales APAC and Americas

    It's just astonishing the amount of value that we get.

    Zachary King

    Founder, Fractional Enterprises

    Treated with integrity and respect even before being a customer. Provided really great advice and helped us make a big decision that saved us money and headaches.

    Nathan Lippi

    Founder

    To think that some reps don't get this level of support is scary. I am unequivocally better off because of the training and support Pointer provides.

    Asher Berlinski

    SC, Evotix

    Case Studies

    See how we've helped companies scale their GTM teams

    View all

    Built for Revenue Leaders Who Are Done Gambling on Hires

    Whether you're a founder hiring your first rep, a VP building a GTM team, or a CRO scaling across sales, marketing, partnerships, CS, and executive leadership, Pointer combines operator-led vetting, 12 months of enablement, and a pay-on-performance model so you only pay while your hire delivers. No upfront risk. No guessing. Just a smarter way to build the revenue team your company needs to grow. Need to hire an entire team at once? Our Hiring Days compress weeks of interviews into a single high-energy session.

    Common Questions

    Frequently Asked Questions

    You pay 1.5% of your hire's salary monthly for 12 months. No upfront fees, no retainers. If the hire leaves or doesn't work out, billing stops immediately. Traditional agencies charge 15-25% upfront and keep the fee regardless of outcome. Our model means we only earn while your hire performs.

    Every placement includes 12 months of live training and mentorship covering methodologies like MEDDIC, Challenger, and SPIN. Plus role-specific onboarding pathways, quarterly planning tied to your KPIs, certifications, a book club, and access to the GTM ANZ community. We stay embedded to accelerate ramp, because placement without enablement is just abandonment.

    Pointer is built by revenue operators who've carried quota and built GTM teams. We know what great looks like because we've sat in the seat. Every hire comes with 12 months of enablement to accelerate ramp, and our fees are aligned to performance: you pay 1.5% monthly, and if the hire doesn't work out, billing stops. We stay accountable long after placement day.

    We recruit across the entire go-to-market team: Sales (CROs, VPs, AEs, SDRs, BDRs, Sales Engineers), Marketing (CMOs, Demand Gen, Growth, Content, Product Marketing), Partnerships (Heads of Partnerships, Channel Managers, Alliance Managers), Customer Success (CSMs, CX Leaders, Implementation Managers), Revenue Enablement, and GTM Engineers.

    We're based in Australia and have placed GTM talent all over ANZ, as well as internationally for ANZ companies expanding abroad. Most of our clients are SaaS and tech companies, but if you're building a revenue team anywhere in the region, or taking one global, we can help.

    Two options depending on what you need. If you need senior GTM leadership, our Fractional Leadership service gives you an experienced operator one to three days per week. They embed with your team, run pipeline reviews, coach reps, and build systems without the cost of a permanent exec. If you want to test whether outbound works before committing to a BDR hire, our Outbound SDR service puts experienced reps on the phones at $90/hour for active calling time only. Month-to-month, no lock-in. If outbound works, we help you hire. If it doesn't, we just saved you $150K+ in premature hires.

    Know the ANZ GTM market before everyone else

    One email a week on go-to-market hiring across ANZ. Market reads, salary signals, and the moves that matter. No fluff.

    Every Week You Use the Old Model,
    You're Overpaying for Underperformance.

    Book a 30-minute discovery call. No pitch deck. No pressure. Just a conversation about whether there's a smarter way to build your revenue team.

    No commitment required. Genuinely.