Pointer Strategy

The Capability Graph

The Revenue Bowtie

The shape of a modern revenue org — 112 certified skills across 7 stages. Click any stage or role to see the skills behind it.

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Skills & Certifications

112 certified skills across 7 revenue stages

Hire better. Ramp faster. Develop further.

One place to set the bar for every revenue role — and bring every new hire up to it.