Skip to content
    Pointer Strategy
    Back to Blog
    Sales Compensation13 min read12 Apr 2026

    How to Structure Sales Commission Plans: 4 Models with Templates (2026)

    Compare 4 sales commission structures with variable pay ratios by role. Includes ANZ super/FBT considerations, templates, and examples for SDR through CRO compensation plans.

    How to Structure Sales Commission Plans: 4 Models with Templates (2026)

    Commission plan design is the single most powerful lever revenue leaders have over sales behaviour. A well-designed plan aligns individual incentives with company revenue goals, attracts top performers, and retains them. A poorly designed plan creates sandbagging, deal cherry-picking, territory hoarding, and 30 to 50% annual attrition. In Australia, commission planning carries additional complexity around superannuation obligations, Fringe Benefits Tax, and the cultural expectation of transparent, fair compensation.

    This guide covers four commission structures, recommended variable pay ratios by role, ANZ-specific tax and compliance considerations, and templates you can adapt for your team.

    The 4 Core Commission Structures

    1. Straight Commission (100% Variable)

    How it works: Reps earn only when they sell. No base salary. Commission is a fixed percentage of revenue or gross margin.

    Example: A rep sells $500,000 in annual contract value with a 10% commission rate and earns $50,000.

    Best for: Independent contractor sales agents, real estate, some insurance roles. Rarely appropriate for SaaS or B2B technology sales.

    ProsCons
    Zero fixed cost for employerAttracts risk-tolerant, not necessarily high-quality reps
    Unlimited upside for top performersCreates short-term selling behaviour
    Simple to administerHigh attrition in the first 6 months
    Difficult to attract candidates in competitive markets

    ANZ consideration: Under the Fair Work Act, employees must receive at least the minimum wage. Contractors on straight commission must genuinely be independent contractors, not employees misclassified to avoid obligations. The ATO scrutinises this arrangement closely.

    2. Base Plus Commission (Variable Tied to Revenue)

    How it works: A fixed base salary plus a commission on revenue generated. The commission rate may be flat or tiered (increasing at higher attainment levels).

    Example: $100,000 base + 8% commission on all closed revenue. A rep closing $1M earns $180,000 total ($100,000 base + $80,000 commission).

    Best for: Most B2B sales roles. Provides security while maintaining strong performance incentives.

    ProsCons
    Attracts higher-quality candidatesHigher fixed cost
    Base provides stability during rampCan encourage complacency if base is too high
    Supports longer sales cyclesRequires careful ratio design
    Predictable for budgetingCommission accounting can be complex

    Tiered commission example:

    AttainmentCommission RateRevenue EarnedTotal Commission
    0 to 80% of quota6%$400,000$24,000
    80 to 100% of quota10%$100,000$10,000
    100 to 150% of quota14%$250,000$35,000
    150%+ of quota18%UncappedUncapped

    Tiered plans create acceleration at higher attainment, rewarding overperformance disproportionately. This is the recommended structure for most AE and enterprise sales roles.

    3. Quota-Based Bonus (Variable Tied to Attainment %)

    How it works: Instead of commissioning on individual deals, the rep earns a bonus based on their percentage of quota attainment. The bonus is a target amount (e.g., $50,000) paid as a percentage of attainment.

    Example: $120,000 base, $60,000 target bonus at 100% attainment. At 85% attainment, the rep earns $120,000 + ($60,000 x 0.85) = $171,000.

    Best for: Roles where individual deal attribution is difficult (customer success, solutions consulting, overlay sales), and leadership roles.

    ProsCons
    Simple, easy to understandLess direct connection between effort and reward
    Works for non-quota-carrying rolesCan feel arbitrary if quotas are poorly set
    Easier to budgetDiscourages overperformance without accelerators
    Supports team-based selling

    4. Multiplier/MBO Plans (Variable Tied to Multiple Metrics)

    How it works: The variable component is split across multiple objectives, each with its own weight and payout. Objectives can include revenue, pipeline generation, customer retention, product adoption, or strategic initiatives.

    Example: $50,000 target variable split as:

  1. 60% on revenue attainment ($30,000)
  2. 20% on pipeline generation ($10,000)
  3. 10% on customer retention ($5,000)
  4. 10% on product cross-sell ($5,000)
  5. Best for: Roles with multi-dimensional responsibilities (CSMs, hybrid hunter/farmer roles, sales leaders). Also used for SDR/BDR plans where you want to incentivise both meetings booked and pipeline generated.

    ProsCons
    Drives multiple behaviours simultaneouslyComplex to administer and communicate
    Reduces gaming of a single metricCan dilute focus if too many objectives
    Adaptable to changing prioritiesHarder to create "big win" feeling
    Supports strategic initiativesRequires strong data infrastructure

    Variable Pay Ratios by Role

    The split between base and variable compensation should reflect the role's direct influence on revenue outcomes. Roles with more direct selling responsibility should carry more variable pay.

    RoleRecommended Split (Base/Variable)Typical OTE (AUD)Variable Structure
    SDR/BDR70/30 to 75/25$75,000 to $100,000MBO: meetings booked + pipeline generated
    Account Executive (SMB)55/45 to 60/40$100,000 to $140,000Tiered commission on revenue
    Account Executive (Mid-Market)50/50$140,000 to $200,000Tiered commission with accelerators
    Account Executive (Enterprise)50/50$180,000 to $280,000Tiered commission, possibly multi-year
    Account Manager / CSM70/30 to 80/20$100,000 to $150,000Quota-based bonus on retention + expansion
    Sales Manager60/40 to 70/30$200,000 to $260,000Team quota attainment bonus
    Head of Sales / VP Sales70/30$250,000 to $350,000Company/team revenue + strategic MBOs
    CRO70/30 to 80/20$300,000 to $450,000+Company revenue + board-level MBOs

    For detailed salary benchmarks by city and industry, see sales compensation data for APAC.

    ANZ-Specific Considerations

    Superannuation on Commission

    In Australia, the Superannuation Guarantee (currently 11.5% in 2026) applies to Ordinary Time Earnings (OTE). Commission payments that are part of a regular earnings pattern are generally considered OTE and attract super obligations.

    Key rules:

  6. Regular, expected commissions (monthly or quarterly payouts based on sales performance) are OTE and attract super
  7. Irregular, one-off bonuses may not be OTE, but the ATO interprets this narrowly
  8. The safest approach: budget for super on all variable compensation
  9. Impact on your budget: A $200,000 OTE role with 50/50 split costs an additional $23,000 in super ($200,000 x 11.5%). Factor this into your total cost per rep.

    Fringe Benefits Tax (FBT)

    If your commission plan includes non-cash benefits (car allowances, phone plans, entertainment budgets), these may trigger FBT obligations at 47% of the grossed-up value. Where possible, include these as salary components rather than fringe benefits.

    Fair Work Compliance

  10. Commission-only arrangements for employees are effectively prohibited (minimum wage floor applies)
  11. Changes to commission structures require reasonable notice, typically one full pay cycle
  12. Commission terms must be documented in the employment contract or a separate commission plan document
  13. Clawback provisions are legally complex in Australia; seek legal advice before implementing them
  14. Sales Ramp Plans

    New hires cannot be expected to hit full quota immediately. A structured ramp plan protects both the company and the rep.

    MonthQuota %Guarantee Floor
    10%Full OTE guaranteed
    225%75% of variable guaranteed
    350%50% of variable guaranteed
    475%No guarantee
    5100%No guarantee
    6+100%No guarantee

    Ramp plans vary by role complexity and sales cycle length. Enterprise reps may need 6 to 9 months to ramp. For a detailed framework, see sales ramp compensation plans.

    Commission Plan Templates

    Template 1: SDR/BDR MBO Plan

    Base: $65,000 | Target Variable: $25,000 | OTE: $90,000

    MetricWeightTargetFull Payout
    Qualified meetings booked50%20/month$12,500
    Pipeline generated ($)30%$150,000/month$7,500
    Outbound activity (calls + emails)10%80 touches/day$2,500
    Data quality (CRM compliance)10%95%+ compliance$2,500

    Accelerator: 1.5x payout on meetings metric above 120% attainment.

    Template 2: Mid-Market AE Tiered Commission

    Base: $110,000 | Target Variable: $90,000 | OTE: $200,000 | Annual Quota: $1,000,000

    AttainmentCommission RatePayout Example
    0 to 70%5% of revenue$35,000 on $700K
    70 to 100%12% of incremental revenue$36,000 on next $300K
    100 to 130%16% of incremental revenue$48,000 on next $300K
    130%+20% of incremental revenueUncapped

    Template 3: Sales Leader Team Bonus

    Base: $180,000 | Target Variable: $70,000 | OTE: $250,000

    MetricWeightTargetFull Payout
    Team revenue attainment60%Team hits 100% of quota$42,000
    Pipeline coverage ratio15%3x+ pipeline to quota$10,500
    Rep retention (12-month)15%85%+ retention$10,500
    New hire ramp velocity10%Reps at full productivity by month 5$7,000

    Designing for Usage-Based and PLG Models

    Traditional commission plans assume a clear "closed-won" moment. Usage-based pricing and product-led growth (PLG) models complicate this because revenue accrues over time and the buyer may never interact with a rep before purchasing.

    For companies with these models, consider:

  15. Commissioning on committed annual value rather than monthly usage
  16. Using expansion targets where reps are compensated for growing existing accounts beyond an initial contract
  17. Creating land-and-expand splits where the initial sale carries a lower commission rate but expansion revenue earns higher rates
  18. Incorporating product-qualified lead (PQL) conversion into MBO plans
  19. For detailed guidance on compensating reps in usage-based models, see usage-based compensation frameworks.

    Common Commission Plan Mistakes

    Mistake 1: Capping Commission

    Commission caps tell your best reps to stop selling once they hit the ceiling. Top performers will leave for companies with uncapped plans. If a rep is making "too much," your quota is too low, not your commission rate too high.

    Mistake 2: Changing Plans Mid-Year

    Nothing destroys trust faster than retroactive changes to commission plans. If you must change a plan, do it at the start of a new quarter with at least 30 days notice, and grandfather existing deals under the old plan.

    Mistake 3: Overcomplicating the Plan

    If a rep cannot calculate their expected commission on a single deal within 60 seconds, the plan is too complex. Complexity creates confusion, which creates distrust, which creates attrition.

    Mistake 4: Ignoring Ramp Period Economics

    A new AE generating zero revenue in Month 1 while earning full OTE is not a cost problem; it is an investment. The real cost problem is hiring a rep, giving them no ramp protection, watching them fail, and starting over 6 months later.

    Mistake 5: No SPIFFs for Strategic Behaviour

    Sometimes you need to change selling behaviour quickly (push a new product, clear end-of-quarter pipeline, drive multi-year deals). Short-term SPIFFs (Sales Performance Incentive Funds) layered on top of the base plan are more effective than restructuring the entire plan. Use the OTE calculator to model different scenarios before committing.

    How to Roll Out a New Commission Plan

    1
    Model it first: Run every rep's last 12 months of performance through the new plan. Identify who wins, who loses, and by how much. If more than 20% of your team would earn significantly less under the new plan, you have a design problem or a performance problem to address separately
    2
    Get sales leadership buy-in: Your managers will field every complaint. Make sure they understand the rationale and can explain it
    3
    Communicate early: Give reps at least one full quarter of notice before a major plan change
    4
    Provide transition protection: Consider a 1 to 2 quarter transition period where reps earn the higher of the old plan or the new plan
    5
    Document everything: Write the plan in plain language, include examples, and have each rep acknowledge receipt. Check salary benchmarks to ensure your plan is market-competitive

    Frequently Asked Questions

    Ready to Stop Gambling on Recruitment?

    No upfront fees. Practitioner-certified talent. 12 months of training. Your next hire should come with proof, not promises.

    Book a Discovery Call

    No commitment. No pitch deck. Just a conversation.